Article Collaborative Marketing Award 2017
We were very proud to have received the award for Collaborative Marketing at the South Coast Tourism awards on Friday 29 September held at Desroches Hotel in Margate.
“Ugu South Coast Tourism hosted their annual Tourism Awards Evening as part of Tourism/Heritage Month.
The purpose of the evening is to recognise individuals, communities and enterprises who have assisted us in the realisation of our strategic objectives for the 2016/2017 year.
This informal and fun evening (this year attendees dress as tourists or in heritage outfits) differs from nomination type awards (like the recently held Lillizela Awards) in that our personnel make recommendations within a variety of categories- hence it is our own recognition of those who make a positive difference to our tourism and leisure sector through working with us.
Talking of the Lillizela Awards, two of our own products namely The Gorge Private Nature Reserve and Spa and Days at Sea won the KZN leg of the competition and we trust they may win at a national level as well.
We believe that in recognising our stakeholders, who go the extra mile we can sustain an element of sector vibrancy and commitment even when socio-economic hurdles still need to be negotiated.
We often have to submit reports on what our tourism sector is doing and at the latest Provincial Tourism Forum TKZN stated that of the reports received we certainly have a number of development and promotional actions and projects going that are worthy of their praise.
Something in the recipe of tourism management appears to be working and to those who have that positive commitment to our tourism and leisure we salute you- even though you may not be an award winner this year.
All hands to the wheel as they say. Without partnerships our vibrant tourism mix would be all the more difficult to keep at the levels we have collectively managed to attain.
Thanks to all and sundry who have made all the difference.” – South Coast Tourism
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