SMS Marketing

Article SMS Marketing

Tap into the power of Bulk SMS marketing for maximum reach with our cost-effective solutions! We connect you (our customer) to your customers. Speak directly to customers with personalised messages, sent anytime, anywhere with a 98% read rate!

Gain immediate attention in the most reliable way

With a read rate of 98% and in most cases upon receipt, SMS remains the channel of choice to reach customers impactfully and in real-time.


What does credit mean?

  • Credit is the equivalent of 1 SMS/text message of 1 to 160 characters

How many characters are there in 1 SMS?

  • There are 160 characters in 1 SMS, which translates into 1 credit. You can send up to 459 characters, but this will translate into 3 SMS’/ credits.

Do you support replies to SMS’?

  • Yes, recipients of messages that you send via our system can reply to your messages. The replied messages will be forwarded to your email address, at no cost,

How much does it cost to set up “Forward Replies to Mobile”?

  • Forwarding your replies to your mobile number will cost 1 credit per reply received while forwarding your replies to your email address is FREE.

What will happen if I have two of the same numbers in my database?

  • The Innovative Marketing system will not allow two of the same numbers to be uploaded.

Can I choose to only send SMS’ between 8 am – 5 pm if I don’t want SMS’ sent out later?

  • Yes, messages can be scheduled to go out at specific times, as required.

What if a recipient no longer wants to receive our messages, can they opt out?

  • Yes, they simply need to reply to the specific message with one of the following words: STOP, DELETE or REMOVE and they will be automatically blacklisted from your database list.

Innovative Marketing SA™️ is a complete digital marketing turnkey solution with the added benefits of graphic design, photography, videography, website development and customised branding services.

We populate & manage the online community with your business’ brand identity for you. All in an effort to develop and monitor your business’ success and growth by keeping you in front of mind in the consumer’s markets.

For more information:

Please get in touch with us on 082 568 7525 / (011) 888-3658 |

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We would love to connect with you @InnovativeZA

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Work with a company you can trust.”