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The Art of Collaborative Marketing the "Approved" Collection

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Our Portfolio of Work

Experience the power of our collaborative marketing and let us be your partner in success.

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Moving beyond influence to lifestyle curation.

Cludds Reviews is currently undergoing an exciting evolution. As we move toward June 2026, we are officially rebranding to Speakeasy (Lifestyle) a shift that marks our formal transition from traditional "influencing" to our roles as Lifestyle and Food Curators.

This expansion includes the welcoming of Nicole Hardenburg to our team. Based in Cape Town, Nicole’s expertise allows us to provide a truly national footprint, bridging the best of the Mother City with our established Gauteng/KZN presence. This growth is the foundation for our move into the international market. We are no longer just a South African resource, we are becoming a global authority for high-intent travellers and tastemakers.

By partnering with us now, you aren't just getting a local review. You are securing a legacy spot in our launch portfolio as we go global. Our "Officially Approved" collection is a highly selective list of the world’s best spots. Starting right here in South Africa, we truly believe and know our international community will love. We act as a strategic marketing bridge, connecting premium brands with a discerning, high-LSM audience that values vetted excellence over social media volume.

Our new home from June www.speakeasysocials.com/lifestyle is where the world comes to find what is "Approved."

Establishing Authority & Global Trust: We tap into the credibility built over years of local curation to provide immediate international authority. By partnering with curators who align with your brand, you leverage our vetted expertise to gain confidence from a global audience.

Leading Modern Market Shifts: Traditional strategies are evolving. We help you adapt to a world where high-intent travellers rely on definitive digital resources like Speakeasy (Lifestyle) to make informed luxury and leisure decisions.

Authentic Curation vs. Content: In a landscape crowded with "influencers," there is a demand for genuine intellectual insight from trusted curators. We position your brand as an "Approved" global authority within a like-minded community of tastemakers.

Connecting with High-Intent Audiences: We don't just reach followers, we engage a dedicated community interested in premium niches. By collaborating with our expanded team, including Nicole Hardenburg in Cape Town, we ensure your message is delivered to the right people across key hubs and beyond.

Multi-Platform Amplification: We leverage high-quality, professional content to drive conversions through strategic funnelling. This includes our "Live + Drip" strategy and distribution across a network of over 1 million members.

Global Strategic Necessity: Integration with global lifestyle curators is now a strategic necessity for brands aiming for the international market. We help you stay ahead of the curve, improving reach and developing high-value networks.

Our Affluent Global & Local Target Market: Our primary audience is the high-LSM consumer class, concentrated in economic hubs like Gauteng and KwaZulu-Natal, and now significantly bolstered in Cape Town through our partnership with Nicole Hardenburg. This demographic drives the demand for global luxury and specialised experience markets.

Wellness & Sustainable Excellence: Dedicated coverage of ethical living, organic products, and specialised diets. We target the high percentage of consumers who prioritise sustainable choices on a global stage.

The "Approved" Experience Pillar: Focused on memorable, curated leisure. from 3D dining to boutique international accommodation. This aligns with the 'Experience More' megatrend among affluent global travellers.

Inclusive Lifestyle Leisure: We promote establishments that offer comprehensive, inclusive solutions for families and pets, often featuring our brand mascot, Tia-Maria the pug.

The Global Video Imperative: Recognising that video remains the dominant form of consumption, all Speakeasy (Lifestyle) campaign content is delivered via high-quality, professional short-form video to ensure maximum algorithmic reach across international borders.

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Our Reach & Marketing Channels

Performance Metrics: Our content generates high-intent referrals, with detailed "Approved" reviews yielding a 260% higher share count than average passive content.

Over the years, we have built a phenomenal online audience and established a strong digital presence. As trusted Lifestyle and Food Curators, now featuring the combined expertise of Claudia, Judd, and Nicole, we provide comprehensive reviews for premium restaurants, accommodations, spas, and events.

Our loyal community relies on our "Approved" status. We invite you to be part of our legacy portfolio as we launch Speakeasy (Lifestyle) in June 2026, reaching local, national, and international tastemakers. In addition to our social channels, your feature will be amplified in our quarterly newsletter to a database of high-end members.

Discover why these reviews have become our favourites!

Innovative Marketing SA®

Speakeasy (Socials)